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SPORTS

C&W sponsors West Indies cricketers

Tuesday, May 11, 2004

Having announced its official regional sponsorship for the ICC (International Cricket Council) World Cup 2007, Cable & Wireless has also recently signed sponsorship agreements with a number of top West Indian cricketers.

As part of the sponsorship deals, C&W will have the right to use certain designations, personal appearances, and use of the players and their imageries for all forms of advertising and promotions.

These sponsorships are in addition to the agreements that C&W and Telecommunications Services of Trinidad & Tobago (TSTT) already have with captain of the West Indies Cricket team, Brian Lara.

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